USE CASES

Bad Guy Hunting

Senzing for Bad Guy Hunting helps fraud and investigative analysts leverage big data. Quickly, easily, and effectively figure out Who is Who and who is related to who in your data. Get started immediately using the Senzing desktop application for end users which enables you to catch bad guys faster. Scale up by embedding the Senzing technology into your new or existing systems using our APIs.

Senzing for Bad Guy Hunting Empowers Organizations:
  • Find financial crimes and insider threats by better understanding the connections between customers, external counterparties, bad actors, and more.
  • Categorize entities by matches, possible matches and possibly related records.
  • Fast track investigations with comprehensive fuzzy search.

Senzing Smarter Entity ResolutionTM

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Financial Fraud

Detect and preempt financial crimes

Improve KYC, AML and other fraud systems with Senzing’s plug-and-play Entity Resolution 2.0 by automatically discovering intersections between customers, secondary parties, counterparties, and bad actors. Senzing’s Entity Resolution 2.0 enhances your understanding of Who is Who and who is related to who in your data increasing your analyst’s efficiency and productivity. Catch bad guys faster with Senzing.

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Insider Threat

Detect and preempt corrupt insiders

Continuously monitor insider threats by automatically discovering intersections between job applicants, current and terminated employees, contractors, vendors, customers, and bad actors. Senzing’s Entity Resolution 2.0 increases your ability to find corruption in your workforce. Reduce your false positives. Reduce your false negatives.

GDPR Compliance

Senzing for GDPR Compliance solves GDPR’s Missing Link. Senzing has developed a highly effective Single Subject Search solution to help companies reduce the costs, time and risks of answering data subject access requests.

Senzing for GDPR Empowers Organizations:
  • Locate all personal data in seconds with a single search.
  • Find the precise location of each record in every source.
  • Protect privacy with built-in Privacy by Design features.

Smarter Entity ResolutionTM

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GDPR Single Subject Search

Accurately and efficiently locate data subject data

Quickly and easily create a central index allowing your organization to perform a single subject search. Instantly identify data across the enterprise e.g., customer, marketing, human resources databases and more. Entity resolution – understanding who is who and who is related to who in your data – with entity-centric learning delivers higher quality discovery. Reduce your false positives. Reduce your false negatives.

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Continuous Right to be Forgotten (RTBF) Monitoring

Ensure a subject’s data does not re-emerge after an erasure request

Continuously monitor RTBF requests to ensure this information has not re-emerged. Imagine deleting records from the organization’s main marketing file, then months later the person’s record has slipped back into the file. This can periodically happen as new data is merged and maintenance is performed.

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Central Disclosure & Consent Tracking

Centrally track the privacy disclosures made and the subject’s consent

Different privacy disclosures are made on different channels e.g., website disclosures vs. loyalty club disclosures vs. employment disclosures. These disclosures also get revised over time. This is similarly the case with consent – different forms of consent can arrive on different channels. Privacy disclosures and consent can change over time. Instead of leaving all these obligations scattered across the enterprise, keep this ledger centrally affixed to the subject’s single-subject search resume.

General Purpose

Senzing for General Purpose allows an organization to quickly and easily leverage Entity Resolution in an unlimited number of ways including: continuous vetting, investigations, maritime domain awareness, credit risk, humanitarian assistance, opioid investigation, and more. Senzing’s Entity Resolution 2.0 allows you to find bad actors to enable your organization’s productivity.

Senzing for General Purpose Empowers Organizations:
  • Find common identities (despite incomplete and messy data) within and across data sets.
  • Instantly find relationships between customers, prospects, subjects of interest, employees, vendors, and more.
  • Build an enterprise-wide, single view of identity.
  • Perform single subject search with comprehensive fuzzy matching.

Senzing Smarter Entity ResolutionTM

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Continuous Vetting

Perpetually assess the fitness of those receiving privilege

Privileges like employment, government clearances, immigration come with varying degrees of due diligence. Typically, these decisions are made at a point in time and then periodically re-evaluated, e.g., every five years. Continuous vetting allows an organization to perpetually re-assess the privilege versus the fitness – by taking into account the new data in real-time.

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Investigations

Explore your data in ways designed to exploit messy data and expose clever criminals

Built in cultural name comparison and fuzzy matching speeds up investigative analysis. Using the pre-constructed, entity-resolved and graphed, index delivers unprecedented discovery. For example, searching for only an address might lead an investigator to a person’s resume which includes other important records that did not have that address – essentially finding information that would have otherwise been missed.

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Supply Chain Risk

Find people and organizations in your supply chain with reputational or fiscal risk

Discover current vendors or other parties in your supply chain, who were previously terminated with prejudice (e.g., corruption, product diversion) to see if they have snuck back in. Compare your vendors to the U.S. Department of Treasury’s OFAC SDN list to get instant peace of mind that you are (probably) not transacting with banned parties. Combine your vendor list with derogatory watch lists like manufacturers with a history of environmental damage (e.g., toxic spills), poor labor practices (e.g., child labor) and other potentially brand damaging relationships.

Customer 360

Senzing for Customer 360 can be deployed for individual analysts as a desktop application or by programmers to integrate entity resolution into new or existing business systems. Senzing makes it easy to find out Who is Who in your data.

Senzing for Customer 360 Empowers Organizations:
  • Find duplicates in your customer and marketing lists.
  • Discover prospects who are already customers.
  • Build omni-channel customer views.

Senzing Smarter Entity ResolutionTM

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Direct Marketing

Clean up your direct marketing database

Quickly and easily find duplicates within and across your marketing databases. Compare your customer lists against your prospect lists to make sure you are not marketing to people who are already customers. Compare your marketing lists with former customers who were a low value or unwanted (e.g., fraudsters) to make sure you are not encouraging them to come back.

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Customer Relationship Management

Clean up your CRM database for better customer engagement

Quickly and easily find duplicates within and across in your customer, loyalty club and/or CRM databases. (e.g., SalesForce, SugarCRM, Zoho). Discover customer relationships beyond householding e.g., those sharing phones and emails. Compare your current customers with former customers who were low value or unwanted (e.g., fraudsters) to see if they are sneaking back in.

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Next Best Action

Use an omni-channel view to make better recommendations

Build rich resumes and relationships between customers by quickly and easily combining multi-channel customer data (e.g., CRM, customer service, refunds, externally purchased demographic and lifestyle data). Use this rich view to drive higher quality predictive models and recommendations.